European pet product retailer Fressnapf's 2011 sales rose by 5.2 percent over 2010 sales, to €1.36 billion (US$1.7 billion), in 11 European countries.
In Germany, Fressnapf's 2011 sales increased 3.4 percent to €913.5 million (US$1.2 billion), which comes after the petfood and accessory retailer opened 23 of its 56 new stores there in 2011.
In 10 other countries where Fressnapf trades under the name Maxi Zoo, sales rose 9 percent to €448.9 million (US$587.1 million) in 2011. The company reported its total like-for-like sales were up by slightly more than 1 percent.
The mid-year meeting addressed several regulatory matters affecting petfoods
The intent was to educate regulators and industry about the Model Pet Food Regulations
Committees discussed key proposals such as a possible shift in the oversight of animal feeds
While petfood shoppers continue to show strong brand loyalty, pet products have not been immune to the store brand swing
As an industry, are we missing a huge opportunity to take advantage of another aspect of the human-pet bond?
Now is the time for packagers, producers, marketers and manufacturers to capitalize on the traveling with pets trend
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