The Honest Kitchen, a maker of human-grade, dehydrated petfoods, was recently selected to be featured on CBS’ annual "Food Show."
The episode, which aired on CBS, covers recipes, food pairings, food tourism and current food trends, including a growing trend of gourmet food for pets. CBS visited The Honest Kitchen’s headquarters in San Diego, California, USA, where the petfood company’s founder, Lucy Postins, and her team tested out the human-grade foods with their pets and spoke to the importance of feeding dogs a nutritious diet.
Postins was featured alongside Wolfgang Puck and experts from Cooking Light and Saveur.
Learn about more companies and how they are lending a helping paw and claw to their own cause campaigns
Aunt Jeni's Home Made promotes the health and longevity of pets with their natural and raw lines of products
Petfood companies who promote their support of causes in their marketing campaigns are staying innovative in these uncertain times
For more about sustainability in petfood, watch Jan Hoijtink's Petfood Forum 2010 PowerPoint, "Corporate social responsibility: from whim to a matter of strategy."
Commercial petfood makers are creating mixers and diets
that require consumers to get involved with preparation
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