The market for other petfood, including bird food, fish food and small animal food, in Norway remained stable in 2011, with provisional estimates that growth will decrease in 2012 and fall through 2017, according to a new Euromonitor International report.
The report, Other Pet Food in Norway, provides data on the size and shape of the other petfood market in Norway, including retail sales data from 2008-12 and market forecasts to 2017. The report also identifies leading brands and provides a strategic analysis of factors influencing the market, such as new products, distribution and pricing.
The full report on the market for other petfood in Norway can be purchased online.
See the full results of the survey sent to the Petfood Industry audience on sustainability.
For more about sustainability in petfood, watch Jan Hoijtink's Petfood Forum 2010 PowerPoint, "Corporate social responsibility: from whim to a matter of strategy."
US trade data show petfood faring relatively
Now is the time for packagers, producers, marketers and manufacturers to capitalize on the traveling with pets trend
While petfood shoppers continue to show strong brand loyalty, pet products have not been immune to the store brand swing
As an industry, are we missing a huge opportunity to take advantage of another aspect of the human-pet bond?
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