Castor & Pollux petfood company recently presented CureSearch with a check for US$25,000 as part of the CureSearch for Children's Cancer partnership with PetSmart that began in 2012. As part of this partnership, proceeds from sales of Castor & Pollux Organix Large Breed Adult dry dog food were donated to CureSearch to support research in pediatric cancer.
The dog food bag's mascot, a Great Dane named Bentley, visited the 2013 CureSearch Walk for Children's Cancer in Chicago, Illinois, USA, where the check was presented. Children and families at the event had the chance to pet Bentley and ask questions about his role as a therapy dog, as well.
We asked Carol Jones-Adams, who founded and runs functional treat maker Overby Farm with her husband and business partner, Bob Adams, to tell us more about her company
This small family business prepares to introduce innovative, functional formulations beyond its signature cherry products
The maker of raw and holistic diets seeks to help transform pets through its products, philosophy, education and research
Why these companies lead the global petfood industry in
sales, growth and innovation
The company builds on its boutique business with three new lines for pet stores, including baked dog food and treats
Petfood companies who promote their support of causes in their marketing campaigns are staying innovative in these uncertain times
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