Canada-based Champion Petfoods is building a new kitchen in Auburn, Kentucky, USA—the company's third kitchen, according to reports.
"The agricultural heritage and proximity to ranches and
farms make locating to western Kentucky an excellent choice," said
Champion Petfoods President and CEO, Frank Burdzy. "We are very pleased
that the Commonwealth of Kentucky is partnered with us to grow our biologically appropriate mandate.
"Our new custom-fitted kitchens will advance our biologically appropriate and fresh regional ingredient foods," said
Burdzy. "We're going to install the best technology available to prepare a
unique variety of innovative foods reflecting the Kentucky region."
Champion's Canadian kitchens will focus on supplying the pet
specialty market in Canada, Europe and Asia, while the new Kentucky kitchens
will supply the pet specialty market in the US, said the company. Champion's new "Made in Kentucky" foods will be
available in 2016.
Read more of Dr. Mukund Parthasarathy's insights on the changing petfood retail market and how it affects petfood manufacturers large and small
While petfood shoppers continue to show strong brand loyalty, pet products have not been immune to the store brand swing
Now is the time for packagers, producers, marketers and manufacturers to capitalize on the traveling with pets trend
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