Purina ONE petfood brand and GOOD announced the 15 finalists of their "Hero Pets to The Rescue" photo challenge.
Among the finalists to the contest are an Army-enlisted German Shephard, a K-9 First Responder in the Sandy Hook, Connecticut, USA, school tragedy and a Laborador that saved her diabetic owner's life.
The public can vote now through December 9 at 12 p.m. PT for their favorite finalists to be selected as the winning hero pet. The winning pet will receive a year's supply of Purina ONE food, a US$5,000 donation made in their name to a pet service nonprofit organization and be featured in an article on good.is.
Petfood companies who promote their support of causes in their marketing campaigns are staying innovative in these uncertain times
The company builds on its boutique business with three new lines for pet stores, including baked dog food and treats
Learn about more companies and how they are lending a helping paw and claw to their own cause campaigns
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