Natura Pet Products has decided to stop selling its products in Quebec, Canada, due to the country's bilingual packaging requirements. The packaging changes would have been a costly undertaking for the company, said Manon Lapierre, communications manager for Proctor & Gamble Canada, Petcare.
The brands affected are Innova, Evo, California Natural, HealthWise and Mother Nature. Pet stores in Quebec can keep selling whatever Natura pet products they have in stock, but no more will be ordered. Under the Product Labeling Act in Canada, all products being offered must have both official languages, French and English, on the packaging. In addition, in Quebec the French language must be prevalent.
"It was just a necessity of business,” said Jason Taylor, a Natura spokesman. "We were not in a position to get bilingual labeling for all these products.”
Learn about more companies and how they are lending a helping paw and claw to their own cause campaigns
Aunt Jeni's Home Made promotes the health and longevity of pets with their natural and raw lines of products
Petfood companies who promote their support of causes in their marketing campaigns are staying innovative in these uncertain times
Association committed to protecting South African pet owners from 'rogue petfood manufacturers'
At its annual meeting, AAFCO addressed ingredient definitions, petfood safety matters and certified organic petfoods
During its meeting in "sunny" California, AAFCO also considered calorie statements, a wheat gluten definition and other issues
While petfood shoppers continue to show strong brand loyalty, pet products have not been immune to the store brand swing
Read more of Dr. Mukund Parthasarathy's insights on the changing petfood retail market and how it affects petfood manufacturers large and small
Now is the time for packagers, producers, marketers and manufacturers to capitalize on the traveling with pets trend
--- Thank you for your patience ----
If you have any issues logging in or any other need feel free to contact us.