New Zealand raw dog food manufacturer K9 Natural is seeking to raise US$2.5 million from new investors.
The Christchurch-based company says it has grown from a small business with US$650,000 in sales to US$5 million turnover and to 22 employees in the past three years through an export focus to main overseas markets in the United States, Canada, Japan and Hong Kong.
K9 says it was breaking even, and aims to raise sales and lower unit production costs to grow profitability. K9 says it would use a small portion of the US$2.5 million to invest in the factory, but most of the money would be used to drive sales by setting up a team in the North Island and in the US, developing the company's website, and probably employing a full-time social media staff member.
K9 Natural was formed almost five years ago by police dog handler, Geoff Bowers, and Bruce Mayhew. Bowers and Mayhew, along with chief executive, Calvin Smith, and chairman, Chris Stewart, currently each own a 25% share in the company.
Is the Proportions whole food nutrition program a healthier alternative to conventional diets?
We asked Carol Jones-Adams, who founded and runs functional treat maker Overby Farm with her husband and business partner, Bob Adams, to tell us more about her company
The maker of raw and holistic diets seeks to help transform pets through its products, philosophy, education and research
Public meetings invited comments and provided updates
Committees discussed key proposals such as a possible shift in the oversight of animal feeds
The mid-year meeting addressed several regulatory matters affecting petfoods
Check out Petfood Industry's complete interview with
this growing petfood company.
'Dog News Daily' list also includes collar, fashion
Commercial petfood makers are creating mixers and diets
that require consumers to get involved with preparation
--- Thank you for your patience ----
If you have any issues logging in or any other need feel free to contact us.