The UK petfood company’s rapid growth is powered by its distinctive key ingredient, word-of-mouth marketing and geographic expansion
This small family business prepares to introduce innovative, functional formulations beyond its signature cherry products
We asked Carol Jones-Adams, who founded and runs functional treat maker Overby Farm with her husband and business partner, Bob Adams, to tell us more about her company
More content about dog treatsThe question is whether they provide additional benefit to the dog or cat
What is this quiet, unassuming ingredient, and should it be there?
To be effective, probiotics must be live and viable
More content about pet nutritionPet owners shell out thousands for presents around holidays
Treats for chickens (as opposed to chicken treats for dogs and cats) are becoming popular
Watch calorie intake, limit treats to 10% of diet, say experts
More content about pet treats