Nutro Pet Foods is teaming up with Rocky's Ace Hardware of Springfield, Massachusetts, USA, to help support its third annual Holiday Pet Food Drive. Nutro is donating more than US$1,500 worth of dog and cat food to get the drive started.
Each of the 32 Rocky's Ace Hardware stores in the area is partnering with a local humane society or shelter to collect food during the holiday season for pets in need. The petfood drive runs through December 23.
The company builds on its boutique business with three new lines for pet stores, including baked dog food and treats
Petfood companies who promote their support of causes in their marketing campaigns are staying innovative in these uncertain times
Learn about more companies and how they are lending a helping paw and claw to their own cause campaigns
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