Pet supply chain Petco is hosting, and Blue Buffalo pet products is sponsoring, the "Pounds for Pounds" weigh-in challenge through January 26.
The goal of the challenge is to educate pet parents on what a healthy weight is for their pets and to raise funds for animal groups across the country, according to Petco. Pet owners can bring their dog or cat to any Unleashed by Petco location across the USA to be weighed using a special in-store pet scale. Store associates will track the number of pounds weighed from January 4 to January 26, 2014, and once a store reaches 5,000 pounds, it will donate $500 to a local animal group of their choice. With 103 stores, that's over $51,000 of potential funds nationwide, according to the company.
Unleashed by Petco's associates will also offer advice on weight management and nutrition to participating pets:
What is this quiet, unassuming ingredient, and should it be there?
Tomato pomace has the potential to provide additional nutrition and health benefits
The lowly pea appears to be an effective ingredient for the next generation of dog and cat diets
With the availability of quality ingredients declining, perhaps we need to explore this category
To be effective, probiotics must be live and viable
It's the finishing touch that can meet both owner and pet needs.
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