Registration is open for Petfood Forum 2014, scheduled for March 31-April 2, and Petfood Workshop: Marketing to Today’s Consumers, April 2-3. Participants who register by January 27 can save 15% on registration and even more on Petfood Workshop if they register for both events.
The conference portion of Petfood Forum 2014 will start on April 1 with an opening keynote by Steve Dale, a leading pet journalist, on how he embarked on his career and what he has learned throughout it from pet owners, including their perceptions (and misperceptions) about petfood and pet nutrition.
Further conference sessions will cover the latest research on pet nutrition and petfood ingredients, marketing, processing and safety. On April 2, new discussion sessions will focus on nutritional sustainability of petfoods, how distributor consolidation is affecting petfood retailing and new petfood guidelines from the Food and Drug Administration. Petfood Forum concludes with a closing keynote by America’s VetDogs, an organization that provides guide and service dogs to US veterans.
Immediately following Petfood Forum, Petfood Workshop will feature industry experts delivering information and insights on how pet owners shop, their perspectives on petfood, how to build trust and credibility with them, connecting with them through social media, balancing marketing with science and regulatory requirement and much more.
Both conferences take place at the Renaissance Schaumburg new Chicago, Illinois, USA, and offer numerous opportunities to network with other petfood professionals. Petfood Forum also includes a large exhibit hall featuring top industry suppliers.
To register for Petfood Forum and Petfood Workshop, click here.
The new US food safety legislation will also affect regulation of petfood
Processors should carefully develop, validate and implement an effective kill step to support production of pathogen-free petfoods
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For more about sustainability in petfood, watch
Jan Hoijtink's Petfood Forum 2010 PowerPoint, "Corporate
social responsibility: from whim to a matter of
US trade data show petfood faring relatively
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The question is whether they provide additional benefit to the dog or cat
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It's the finishing touch that can meet both owner and pet needs.
As an industry, are we missing a huge opportunity to take advantage of another aspect of the human-pet bond?
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Read more of Dr. Mukund Parthasarathy's insights on the changing petfood retail market and how it affects petfood manufacturers large and small
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