For more about sustainability in petfood, watch Jan Hoijtink's Petfood Forum 2010 PowerPoint, "Corporate social responsibility: from whim to a matter of strategy."
See the full results of the survey sent to the Petfood Industry audience on sustainability.
An industry survey shows petfood companies are responding to consumer demand but have some concerns
Companies like The Honest Kitchen, Pulse Canada and Mars Petcare are making "green" ingredients a top priority
More on sustainable ingredients in petfood from Pulse Canada
The ecological paw, claw and fin-print of the family pet requires energy to produce, maintain, exist and grow - what is your company doing to offset this consumption?
Innovations in packaging materials, equipment and practices to help position and promote petfood brands
Site also provides insight on how pet owners can support a sustainable environment
Already an icon, this petfood leader continues to improve, innovate and grow
According to research conducted by Mintel, both packaging and product concerns are the drivers motivating consumers to buy "green" petfood products
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