Banfield Charitable Trust, Banfield Pet Hospital and Royal Canin are asking pet owners and advocates across the US to take the "Pledge to End Pet Hunger" in support of the eighth annual holiday petfood drive. The program, launched on November 29 and running through December 31, raises awareness about pet hunger, collects petfood and raises funds to benefit senior citizen pet owners needing support in the care of their companions.
"Pets play an invaluable role in the lives of people who face difficult life circumstances," said Dianne McGill, executive director and CEO of Banfield Charitable Trust. "It is our hope that people will gain a greater understanding of the challenges facing senior citizen pet owners and how lack of food is contributing to the overcrowding of shelters in every community. Spreading the message and making a donation will enrich and save lives."
Supporters are encouraged to get involved with the annual holiday petfood drive in several ways:
"We are committed to promoting the well-being of cats and dogs, while also helping their owners through this pet food drive," said Dr. Brent Mayabb, corporate affairs director for Royal Canin USA. "Royal Canin is proud to partner with Banfield Charitable Trust and our fan communities to raise awareness of this cause, and in the end, make a significant donation to the Meals on Wheels program."
Royal Canin has committed to making a 30,000 pound petfood donation, and with the help of people who take the pledge, they will donate an additional 20,000 pounds. All petfood donations and 100 percent of all monetary donations will benefit Meals On Wheels petfood distribution programs across the US.
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The company builds on its boutique business with three new lines for pet stores, including baked dog food and treats
Aunt Jeni's Home Made promotes the health and longevity
of pets with their natural and raw lines of products
Public meetings invited comments and provided updates
Committees discussed key proposals such as a possible shift in the oversight of animal feeds
The mid-year meeting addressed several regulatory matters affecting petfoods
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