According to the report "Pet Food in the US, 9th Edition," released by Packaged Facts, US retail sales of petfood reached US$18.4 billion in 2010, up 2.8% over 2009 sales, but the growth was the slowest the market has seen since 1999.
Mass-market outlets led in petfood sales: dog food, the largest petfood category, grew 1.5% in 2010 to reach $3.7 billion, according to the report. However, pound volume was down 1% at 3.7 billion pounds. Biscuits and treats grew nearly 8% over 2009, and the smallest segment, frozen/refrigerated dog food, jumped 10%. Mass-market sales of cat food declined 0.2% in 2010 to US$2.4 billion, but cat treats performed well, and the frozen/refrigerated segment rose from virtually nothing in 2009 to US$600,000 in 2010, according to the report.
Looking ahead to the next five years, the Packaged Facts report indicated that petfood sales returning to their pre-recession annual growth rate of 5% to 6% is unlikely, but a gradual improvement is possible. For 2011 to 2015, the report gave an annual growth rate of 3.5%, with US retail pet food sales reaching US$21.8 billion in 2015.
This book takes a decidedly different turn from the usual consumer-oriented petfood fodder
The maker of raw and holistic diets seeks to help transform pets through its products, philosophy, education and research
The top 10 petfood manufacturers continue to feel the effects of the global economic meltdown
EVO Weight Management cat food, treats featured in magazine's December 2010 issue
Before 'natural' and 'premium' were buzzwords in the industry, Ark Naturals was already starting trends with its innovative pet products
WellPet LLC Wellness Pure Delights cat treats are grain and wheat free and contain no corn or soy, according to the company.
This small family business prepares to introduce innovative, functional formulations beyond its signature cherry products
The company builds on its boutique business with three new lines for pet stores, including baked dog food and treats
We asked Carol Jones-Adams, who founded and runs functional treat maker Overby Farm with her husband and business partner, Bob Adams, to tell us more about her company
The UK petfood company’s rapid growth is powered by its distinctive key ingredient, word-of-mouth marketing and geographic expansion
Now is the time for packagers, producers, marketers and manufacturers to capitalize on the traveling with pets trend
While petfood shoppers continue to show strong brand loyalty, pet products have not been immune to the store brand swing
As an industry, are we missing a huge opportunity to take advantage of another aspect of the human-pet bond?
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