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Pet Food News
On September 11, 2012

Second Interpets hosts 257 pet product exhibitors in Japan

Fair to enhance the lifestyle of pets and owners sees a 20 percent increase in visitors in 2012

Interpets – International Fair for a Better Life with Pets, held August 23-26 at Makuhari Messe in Japan, welcomed 257 exhibitors from 13 countries and 46,883 visitors, an increase of 20 percent, to this second pet industry show.

The fair aimed to provide ideas to enhance the lifestyle of pet owners and their pets as well as provide a platform for overseas manufacturers and retailers to exhibit new pet products.

In addition to having twice the number of overseas exhibitors as the previous year, the show also saw an increase in the number of participants from other business sectors such as automobile, IT, and interior and design.

Renault Japon Co. Ltd. in collaboration with Lager Corporation introduced a special edition of their “Renault Kangoo,” designed for pets and pet owners. Masato Komatsu, of Renault Japon Co Ltd., said: “To sum up our reason for participation, our goal is to propose a new lifestyle. Pet owner’s lifestyles tend to be confined indoors, which can be a challenge when you have animals that are very active like dogs. To change that, we created a special model so pet owners could enjoy outdoor trips and comfortable experience with their pets. This car model has solved the problems that pet owners often face during car trips and at the same time maintained its stylishness as we are a French car manufacturer."

The third edition of Interpets will be held August 22-25, 2013, at Makuhari Messe Hall 7 and 8.

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