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Pet Food News
On December 14, 2012

Chef Michael's petfood brand launches dog food truck sweepstakes

Contest will award 25 food trucks with money to make dog-friendly improvements, plus cash prizes and free petfood for consumers

After the earlier launch of a food truck for dogs, Chef Michael’s petfood brand is launching a national sweepstakes to support building a dog-friendly food truck community. Food truck patrons can also enter the sweepstakes for a chance to win a US$500 cash prize or coupon redeemable for free Chef Michael’s product.

The “Chef Michael’s Food Truck for Dogs Sweepstakes” will award 25 food trucks with a US$1,000 cash prize to make dog-friendly improvements, Chef Michael’s food dispensers for dogs, and a one-year supply of Chef Michael’s product. The winners will be announced in January 2013.

Consumers can also follow the sweepstakes on Twitter @thefoodfordogs account and send tweets using the hashtag #foodtrucksweepstakes while tagging a food truck of their choice to be entered to win the grand prize of US$500 or one of 25 first-place prizes, including free petfood products. A list of food truck stops can be found on the company’s Facebook page.

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April 2015

The April 2015 issue of Petfood Industry looks at different pet food markets around the world. Read about Sojos, a US company which aims to transform the lives of pets through raw pet food. As these specialized diets become increasingly popular in the dog and cat food markets, learn how such trends are carrying over into bird and small animal food. Plus, see how pet food companies in Russia are reacting and reconsidering production strategies in the wake of rising prices due to exchange rate fluctuations.

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