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Pet Food News / Natural / Organic Pet Food
On January 4, 2013

Petfood manufacturer Natural Balance sponsors Rose Bowl parade float

"Canines with Courage" float honors working military dogs

Petfood manufacturer Natural Balance sponsored a float in the 2013 Rose Bowl parade honoring military working dogs.

The Rose Bowl parade, held in Pasadena, California, USA, featured the petfood maker's "Canines with Courage" float, on which four handlers and their dogs rode, representing the US Air Force, Army and Marines. The float featured a floral replica of the bronze and granite US Military Working Dog Teams National Monument in San Antonio, Texas, USA.

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March 2015

The March 2015 issue of Petfood Industry focuses on emerging pet industry trends. Read about NutriFusion, a company that saw immediate growth after expanding from human food into the pet food industry with its fruit and vegetable nutrient-dense products. Also, learn about how so-called "superfoods" are trending as a new pet food ingredient, and why innovation, convenience and sustainability are key in pet food packaging.

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