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Pet Food News
On March 4, 2013

New tools help vets choose petfood, diet plan for pets

Healthy Weight Protocol tools developed by Hill’s Pet Nutrition, University of Tennessee

A new set of tools, called the Healthy Weight Protocol, have been developed to help veterinarians and pet owners select a petfood and determine the correct amount to feed their pet.

Hill's Pet Nutrition and the University of Tennessee collaborated to develop the tools, which help veterinarians to more accurately diagnose overweight pets and create a feeding and monitoring plan for pet owners to follow.

The tools use a veterinarian’s measurements of six parts of a cat’s body or four parts of a dog’s body to calculate the pet’s body-fat index and ideal weight. If measurements can’t be taken, a body-fat index risk chart can be used. The program then produces a detailed feeding and weight-loss plan that can work with a combination of dry petfoods, canned petfoods and treats.

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Read the May issue of Petfood Industry!

May 2015

The May 2015 issue of Petfood Industry focuses on the expanding pet food company, Pipeline Pet Products, and how new product development is helping the company to grow in the US market. Also, learn about emerging pet food markets like Asia-Pacific as expenditures on pet products continue to grow. And as specialty pet foods continue to grow in all markets, products claiming “natural” or “organic” status are climbing to the top of consumers’ lists.

READ MORE in Petfood Industry magazine

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