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Pet Food News
On March 8, 2013

Lincoln Bark launches animated dog treat video on YouTube

New animated product video is first in a series soon to be released

Lincoln Bark recently launched the first animated product video on its YouTube channel, featuring the company's three main dog treats: Sweet Little Butterpups, Treat Smarts and Doggie Sprinkles.

This one-and-a-half-minute video is the first in a series of clips that will soon be released, designed and animated by Lincoln Bark's in-house graphic design and animation departments. Lincoln Bark's president and graphic designer, Bobbye Cochran says the videos serve as a fun, informative way to show consumers why Lincoln Bark's treats are unique.

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April 2015

The April 2015 issue of Petfood Industry looks at different pet food markets around the world. Read about Sojos, a US company which aims to transform the lives of pets through raw pet food. As these specialized diets become increasingly popular in the dog and cat food markets, learn how such trends are carrying over into bird and small animal food. Plus, see how pet food companies in Russia are reacting and reconsidering production strategies in the wake of rising prices due to exchange rate fluctuations.

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