Pet Food News / Pet Food Market Trends / Pet Food Ingredients
On April 12, 2013

Organic petfood, novel protein sources among 'Top Pet Trends of 2013' compiles list of "Top 10" pet trends after new product launches at Global Pet Expo

Following the launch of new petfood and pet products at Global Pet Expo, compiled a list of the "Top 10 Pet Trends of 2013."

One trend listed was pet owners' increasing demands for all-natural, organic, "Made in USA" products.

According to the article: "We predict a number of other companies will be following suit as pet parents realize the value of raw, freeze-dried, and dehydrated foods for their pet. This is something that companies like the Honest Kitchen, Merrick and Stella & Chewy's have been doing for years. But, as we all know, it takes time for the big boys to implement change. The 'Made in the USA' logo will increase in importance as more pet owners refuse to support companies who manufacture in China and other locales, and instead prefer to support the local economy with their hard-earned money -- even if it does cost a bit more."

In addition, supplements and nutraceuticals for pets are expected to become more popular. "[T]here will be an even greater rise in the way we treat our pets for medical conditions, a large increase in the number of animal nutrition specialists and a lot of holistic veterinarians entering the scene," the article says.

New protein sources will also be increasingly used in petfoods, treats and toys. These alternative protein sources, ranging from alligator and crawfish to kangaroo and llama, are expected to become even more important as pet owners seek the best ways to keep their pets healthy.

Other trends included keeping chickens as pets, which could lead to more opportunities for the petfood industry, as well as re-purposed, environmentally responsible pet products and companies.

Comments powered by Disqus




Read the March issue of Petfood Industry!

March 2015

The March 2015 issue of Petfood Industry focuses on emerging pet industry trends. Read about NutriFusion, a company that saw immediate growth after expanding from human food into the pet food industry with its fruit and vegetable nutrient-dense products. Also, learn about how so-called "superfoods" are trending as a new pet food ingredient, and why innovation, convenience and sustainability are key in pet food packaging.

READ MORE in Petfood Industry magazine