Advertisement

Pet Food News
On May 1, 2013

SuperZoo University to feature animal wellness, business development, technology courses

SuperZoo pet retailer show to be held July 23-25 in Las Vegas, Nevada, USA

SuperZoo, the national show for pet retailers, will take place July 23-25 in Las Vegas, Nevada, USA, offering a number of resources for companies, including an enhanced SuperZoo University.

SuperZoo University is an educational program for pet retailers, which offers seminars on marketing trends and technologies, animal wellness education, hands-on grooming demonstrations and more. The curriculum is divided into three tracks: Business Development, Animal Wellness and Technology. The School of Animal Wellness will feature doctors from Horn discussing animal species, new feeds and other health issues, in addition to an "ask the expert" panel session on pet nutrition.

Other new classes in the tracks include: Mystery Shopping: Pull Out the Microscope for Your Pet Business, What Women Want in Your Store, Search Engine 101 and Marketing Bootcamp.

SuperZoo will also feature a new Concept Store, an environment where attendees can see merchandising best practices and new technologies put to use in retail displays and other demonstrations.

Comments powered by Disqus

Advertisement

Advertisement

Advertisement

Read the April issue of Petfood Industry!

April 2015

The April 2015 issue of Petfood Industry looks at different pet food markets around the world. Read about Sojos, a US company which aims to transform the lives of pets through raw pet food. As these specialized diets become increasingly popular in the dog and cat food markets, learn how such trends are carrying over into bird and small animal food. Plus, see how pet food companies in Russia are reacting and reconsidering production strategies in the wake of rising prices due to exchange rate fluctuations.

READ MORE in Petfood Industry magazine

Advertisement