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Pet Food News / Pet Food Ingredients
On May 14, 2013

Pet Food Institute redesigns website for consumers, members

New website includes information on how petfood is made, improved member profiles and more

Pet Food Institute has redesigned its website, www.petfoodinstitute.org, which now features updated, consumer-friendly information, enhanced profiles for PFI members and improved functionality.

For the public, the new site includes information on how petfood is made, ingredients that go into it, nutrition petfood provides, safety practices companies must follow and more. New features include petfood myth busters, information on consumer confidence and a video about the petfood making process.

The Members-Only section features enhanced functionality, with access to industry documents, allows members to manage their profiles and more.

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Read the June issue of Petfood Industry!

June 2015

The June 2015 issue of Petfood Industry profiles the family owned company, CANIDAE, and how it has succeeded in carving a niche in the pet specialty market. The company believes educating retailers about its products and focusing on consumers' needs are keys to maintaining their spot in the market. Plus, learn how pet food manufacturers can use their product’s packaging as a way of branding to attract customers and why companies are eyeing Poland for market expansion opportunities.

READ MORE in Petfood Industry magazine

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