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Pet Food News
On July 30, 2013

Superior Farms Pet Provisions launches small breed dog treats

Lamb, Venison Itty Bits treats provide single source of novel protein

To serve customers of smaller dog breeds, Superior Farms Pet Provisions has added Lamb and Venison Itty Bits treats to its product line.

The treats are a source of novel protein for small dogs as well as a training snack for larger dogs. The treats include a single source of protein making them ideal for dogs with allergies.

"It's uniquely shaped for small dogs under 15 pounds," said vice president, Eric Tiller. "We are taking our high quality lamb and venison lung product and made it bite-sized - small enough for petite breeds to enjoy."

The treats, like other products from the company, have packaging that features actual dogs of the company's employees that reflect they type of animal the products are for.

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July 2015

The July 2015 issue of Petfood Industry profiles Plato Pet Treats, a California-based company that makes premium pet treats using the best ingredients available. Learn how Plato uses natural and locally sourced ingredients and makes its products in-house for optimal quality. Also find out how its “Plato Wags Back” program provides support to rescues and shelters that feed and house homeless dogs.

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