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Pet Food News
On August 12, 2013

Nestle reports higher sales for first six months of 2013 with growth in pet care division

Strong growth in cat food, treats in North America

Nestle reported sales up 5.3 percent to CHF45.2 billion (US$48.8 billion) for the first six months of 2013 with growth in both North and Latin America, including the company's Purina pet care division.

The company reported strong growth specifically in cat food and treats in North America. In Latin America, pet care delivered double-digit growth across the region. In total, the North American zone reported sales of CHF13.6 billion (US$14.7 billion).

Europe's sales were CHF7.5 billion (US$8.1 billion) in total. Sales were aided by growth in the Purina pet care brand in the premium pet segment, with brands such as Proplan, ONE Dry and Gourmet. The company is also investing in a new pet care factory in Poland.

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June 2015

The June 2015 issue of Petfood Industry profiles the family owned company, CANIDAE, and how it has succeeded in carving a niche in the pet specialty market. The company believes educating retailers about its products and focusing on consumers' needs are keys to maintaining their spot in the market. Plus, learn how pet food manufacturers can use their product’s packaging as a way of branding to attract customers and why companies are eyeing Poland for market expansion opportunities.

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