Advertisement

Pet Food News
On February 21, 2014

Del Monte Foods Pet Products relaunches as Big Heart Pet Brands

Business will be largest standalone pet products company in North America

The former Del Monte Pet Products business has relaunched as Big Heart Pet Brands, the largest standalone pet products company in North America, according to the company. The launch follows on the heels of the company's sale of its consumer products division to Del Monte Pacific Ltd., which closed on February 18, 2014.

The new name reflects the company's singular focus on the pet products market and underscores the company's purpose, according to Big Heart: nurturing the bond between pets and the people who love them-making every day special. Big Heart Pet Brands will continue to include Milk-Bone, Meow Mix, Natural Balance, Kibbles 'n Bits, 9Lives, Milo's Kitchen, Pup-Peroni, Nature's Recipe, Canine Carry Outs, Gravy Train and other brand names.

"As a standalone pet products company, Big Heart Pet Brands will be singularly focused on capturing growth opportunities in the expanding $21 billion pet products category," said Dave West, president and CEO. "We are uniquely positioned with a powerful and broad pet portfolio, strong position in key pet food categories, robust business fundamentals and a commitment to creating a better future for pets by nurturing the bond between pets and the people who love them."

Big Heart Pet Brands will remain headquartered in San Francisco, Calif., and continue to have office presences in Pittsburgh, Pa., and Burbank, Calif. The company will also maintain its existing petfood and snack manufacturing plants and distribution centers, and sales offices.

Comments powered by Disqus

Advertisement

Petfood Forum China

Advertisement

Advertisement

Read the June issue of Petfood Industry!

June 2015

The June 2015 issue of Petfood Industry profiles the family owned company, CANIDAE, and how it has succeeded in carving a niche in the pet specialty market. The company believes educating retailers about its products and focusing on consumers' needs are keys to maintaining their spot in the market. Plus, learn how pet food manufacturers can use their product’s packaging as a way of branding to attract customers and why companies are eyeing Poland for market expansion opportunities.

READ MORE in Petfood Industry magazine

Advertisement