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Pet Food News
On May 29, 2014

Spring 2014 magazine honors women pet industry entrepreneurs

Women in the Pet Industry Network magazine spotlights 57 women making their mark on the industry

Women in the Pet Industry Network (WIPIN), an organization focused on women entrepreneurs in the pet industry, has released its Top Women in the Pet Industry spring 2014 magazine, a 126-page digital resource guide of the top American and Canadian services, products and facilities for pets and pet owners.

The spring 2014 magazine includes profiles on 57 women who are making their mark in the pet industry. It is a collection of easy-to-read stories with photos, revealing how and why each woman achieved success and is making life better for pets, pet parents and industry peers.

WIPIN is committed to helping its members grow, give and connect,” Shawna Schuh, president of WIPIN, said. “The magazine provides opportunities for those included in it to do all three of those things. It has proven to be a great marketing tool for members, and also provides a delightful way for them to learn more about like-minded women and then connect with them.”

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Read the June issue of Petfood Industry!

June 2015

The June 2015 issue of Petfood Industry profiles the family owned company, CANIDAE, and how it has succeeded in carving a niche in the pet specialty market. The company believes educating retailers about its products and focusing on consumers' needs are keys to maintaining their spot in the market. Plus, learn how pet food manufacturers can use their product’s packaging as a way of branding to attract customers and why companies are eyeing Poland for market expansion opportunities.

READ MORE in Petfood Industry magazine

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