Pet Food News
On August 4, 2014

Frontenac invests in petfood, makes deal for Cloud Star

Investment firm focuses on all-natural movement in petfood industry

Investment firm Frontenac Co. has entered the petfood market, completing a majority recapitalization with all-natural pet treat producer Cloud Star Corp.

Cloud Star got its start in 1999 by creating dog treats made without artificial colors, flavors or preservatives. The company has since expanded into a variety of all natural, wholesome and minimally processed treats as well as grooming items. "We're excited to be in the pet industry and partner with a brand like Cloud Star whose treats embody the all-natural, functional and healthy movement that we love to support," said Walter Florence, managing partner at Frontenac.

Florence said he sees the company growing by getting into more stores, adding new product lines and possibly acquiring other like-minded brands.

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July 2015

The July 2015 issue of Petfood Industry profiles Plato Pet Treats, a California-based company that makes premium pet treats using the best ingredients available. Learn how Plato uses natural and locally sourced ingredients and makes its products in-house for optimal quality. Also find out how its “Plato Wags Back” program provides support to rescues and shelters that feed and house homeless dogs.

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