Interzoo set for growth in 2016
World’s biggest pet supplies trade fair to be held in Germany in May 2016
Professionals from the international pet sector will gather once again in Nuremberg, Germany, from May 26-29, 2016, to attend Interzoo, the world’s biggest trade fair for pet supplies. The initial registration period has already flagged a positive growth trend.
“On the whole, registrations are significantly higher than in the comparable period before the last fair,” said Hans-Jochen Büngener, chairman of the Interzoo Exhibition Committee. Herbert Bollhöfer, managing director of Interzoo organizer WZF (Wirtschaftsgemeinschaft Zoologischer Fachbetriebe GmbH, a service company for the pet industry), is also feeling confident: “We are seeing continuity in the proportion of German and international exhibitors, while the number of stand inquiries confirms Interzoo’s status as the world’s number one trade fair for the pet industry.”
According to Bollhöfer, the NürnbergMesse project team is dealing with requests for specific stand locations and larger exhibition spaces from regular exhibitors and working out the logistics of where to place the stands of new participants. A somewhat larger exhibition area has been planned for Interzoo 2016. The Chinese pavilion will probably be accommodated compactly in halls 8 and 10. Thirteen halls will be available to Interzoo 2016.
Interzoo Summit 2016 offers more interaction
Interzoo is also investing in a supporting program that facilitates networking away from the hustle and bustle of the exhibition. On May 25, 2016, a day before the opening of Interzoo, the international forum for exhibitors and retail company managers from the sector will take place for the second time. The theme of this summit, “The Pet Market of Tomorrow,” will explore the latest findings on digitization, mega trends and new retail infrastructures and the resulting implications for the pet industry.
As well as high-caliber presentations, delegates can also look forward to a half-day workshop: “The basic idea of this workshop is that participants reflect on the content of the preceding presentations in small groups, learn from one another and collaborate to devise solutions for the future of companies operating in the sector and the industry as such," said Antje Schreiber, communications and project manager at WZF. A further positive spinoff is that this will allow many participants to get to know one another personally in the course of professional-level dialogues.