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Pet Food Market Trends / Pet Food Packaging
on August 9, 2017

Successful pet food packaging redesigns connect with consumers

Pet food manufacturers hone in on the human-animal bond and consumer desires like sustainability when repackaging and rebranding their products.

In today’s mature US pet food market, being able to stand out is key to success. With a glut of products to choose from on pet store shelves, consumers often make snap decisions based on what catches their eye — being the one who connects with them in those few…

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