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The Tangled Web

Melody McKinnon explores the mindset of today's Web savvy pet parents to improve consumer relations and develop effective marketing strategies.

Recent New York ruling alerts employers about social media policy

October 6, 2011

 

Rules & guidelines -- the workplace is full of them. Maybe that's why the majority of employers have taken so long to develop a social media policy. Perhaps they don't feel threatened by it, or aren't familiar with it at all.

From bashing the company to workplace bullying, it is proving to be an HR issue that does need addressing. This article from TheNextWeb.com is a simple summary of procedures that you may find helpful as you get started:

Recent NY ruling alerts employers about social media policy

You'll also find books that present a more internal view of social media for business organizations, such as Smart Business, Social Business: A Playbook for Social Media in Your Organization by Michael Brito.

Has your company developed a social media policy?

 

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Read the April issue of Petfood Industry!

April 2015

The April 2015 issue of Petfood Industry looks at different pet food markets around the world. Read about Sojos, a US company which aims to transform the lives of pets through raw pet food. As these specialized diets become increasingly popular in the dog and cat food markets, learn how such trends are carrying over into bird and small animal food. Plus, see how pet food companies in Russia are reacting and reconsidering production strategies in the wake of rising prices due to exchange rate fluctuations.

READ MORE in Petfood Industry magazine

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