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Pet Food Market Trends

Learn what trends are influencing the pet food and pet treats we feed our cats, dogs and companion animals.

ARTICLES

Humanization driving trends in pet food

Treat segment growing, but owners are worried pet food is making their pet obese
American pet owners want the best for their pets, so much so that the pet food category is experiencing a trend in humanization evolving beyond flavors to ensuring nutritional benefits, ingredient quality and manufacturing standards are as high as human food.
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Nutrition trends: Freeze-dried pet food

This subset of natural pet food could be the next big trend in its own right.
As consumers become even more determined to feed their pets the very best, and to cater to their pets’ individual dietary needs, other subsets of natural pet food are becoming more prominent. One of those subsets is freeze-dried pet food.
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DOCUMENTS AND FILES

Making Private Label Superpremium Petfoods Competitive in a Crowded Market

Want to know how to formulate, manufacture, package and market a superpremium petfood product? Then check out Serge Boutet's PowerPoint presentation.

Making Private Label Superpremium Petfoods Competitive in a Crowded Market

Want to know how to formulate, manufacture, package and market a superpremium petfood product? Then check out Serge Boutet's PowerPoint presentation.

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Petfood Forum China

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Read the July issue of Petfood Industry!

July 2015

The July 2015 issue of Petfood Industry profiles Plato Pet Treats, a California-based company that makes premium pet treats using the best ingredients available. Learn how Plato uses natural and locally sourced ingredients and makes its products in-house for optimal quality. Also find out how its “Plato Wags Back” program provides support to rescues and shelters that feed and house homeless dogs.

READ MORE in Petfood Industry magazine

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