Fewer than half of the pet owners surveyed recognized which ingredients can aggravate their pets' allergies: 40% were aware of wheat causing potential allergic reactions and 26% were aware of soy.
Wellness has introduced additions to its Simple Food Solutions hypoallergenic line of dry food to cater to pets with such allergies.
By Lindsay Beaton
Giving back is a significant part of the pet food industry, and companies focused on philanthropy want to make connections, not just donations.
By Ann Reus