In August, PetfoodIndustry.com launches its new website as the most comprehensive information source for petfood professionals worldwide.
The new site was redesigned to be easier to navigate, with an all-new search function making it more convenient to find products and past articles. The site features more web-exclusive and latest industry news, as well as a categorization of articles on key topic pages such as market information, nutrition, safety and regulatory, and more. Columns and updated blogs by editor-in-chief Debbie Phillips-Donaldson and industry professionals will also be included on the new site. Links are provided to the most recent edition of the e-newsletters, Pet e-News and Nutrition News.
There are also a number of interactive features for users, including the option to comment on any article or product on the site; view Petfood TV and Radio with more videos and podcasts; be linked directly to the most recent discussions on our online community, Petfood-Connection.com; and stay in touch with a calendar of industry-related events.
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As work continues on creating a new nutrition label that focuses on simplifying information for consumers, challenges remain.
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