Pet Store Pro has added a nutrition segment to its free, online training center for US pet industry retailers.
The nutrition module was designed to be brand-neutral. Its purpose is to educate retailers and their employees about the different nutritional aspects addressed by various petfoods.
The nutritional module prepares employees to be able to read and understand petfood labels, including ingredients and major nutrients; answer questions from customers about different types of diets like grain-free, breed-specific or all-natural; and help customers choose the best food for their specific pets, based on factors such as lifestage and size.
Pet Store Pro website's home page was redesigned in conjunction with the nutrition module addition, making it easier to access separate resources for store owners, training managers and employees.
By Lindsay Beaton
As work continues on creating a new nutrition label that focuses on simplifying information for consumers, challenges remain.
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