Pet Food News

Purina Cat Chow brand launches cat story contest for cash prizes

Purina Cat Chow is hosting the "Purina Cat Chow Real Stories Project Contest," a nationwide search to find, showcase and celebrate cat stories that highlight the special relationship between cat people and their cats with a cash prize reward for the grand-prize winners

From now until July 31, pet owners can submit their cat relationship stories at, and five grand-prize winners will each receive a US$5,000 cash prize, a one year supply of Purina Cat Chow brand cat food for one cat, and have their cat relationship story told through a Purina Cat Chow brand online video, Facebook, YouTube and Twitter.

To enter, cat owners should complete an online entry form and select a theme that best describes their story from the following categories: My First Cat, Why I'm a Cat Person, Forever a Cat Family, How We Found Each Other, Generations of Care, Always There for Me, and Memories. Along with the brief essay story, cat owners may also include an optional photo or video of up to two minutes.

Entries will be evaluated based on originality in describing your special relationship with your cat, high-quality storytelling in an essay and/or photo or video, and effectively demonstrating the Purina Cat Chow brand's belief of "always there for you." A panel of judges will select 10 finalists and consumers will vote online for the winners. Winners will be announced on October 1. In addition to the grand-prize winners, Purina Cat Chow will also reward five runners-up with a US$1,000 cash prize and a one-year supply of Purina Cat Chow cat food for one cat, and 40 more stories will receive honorable mention and a US$100 gift card.

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