Bravo Pet Foods has announced that their internet-enabled training program has been extensively revamped to educate trade partners about their newly expanded portfolio of natural diets, chews and treats. New sections have been added to bring session participants up to speed on Homestyle Complete freeze dried raw diets for dogs, as well as Canine Cafe and Feline Cafe canned dinners. Additional enhancements have also been made to help retailers address customer questions about the company’s flagship raw frozen food line.
After viewing a 12-minute video session and completing a brief, 15-question quiz, successful test takers will receive a personalized certificate of completion, plus a complimentary Bravo t-shirt. To enable sales professionals to log in and start learning wherever they are, the Bravo online training program can be accessed directly from the Bravo website.
“This newly expanded program was designed to provide distributor sales representatives, retail store associates and product demonstration teams with the knowledge they need to detail shoppers on the benefits of Bravo,” said Bravo Pet Foods co-founder Bette Schubert in a press release. “We encourage everyone who has already graduated to come back and see what’s new from Bravo.”
Bravo Pet Food is not the only company utilizing online training. FSMA online compliance education courses are also available to industry professionals. The Course, HARPC Online, allows food industry employees to take a pathway through FSMA’s required components for a food safety plan, including hazard analysis, preventive controls, monitoring, verification and validation procedures, developing a recall plan, record-keeping procedures, and GMPs.
By Lindsay Beaton
Whether you’re looking to enter the pet food world or have recently crossed the bridge from human CPG to pet food, here are some things to consider as you grow your business.
By Lindsay Beaton
As pet owners continue to ask more of pet food packaging, the sustainability movement rises to the top of challenges being addressed.