Dogsee Chew, an India-based dog chew manufacturer, hosted #DiwaliForDogs at TherPUP Dog café in Bangalore on October 15, 2017. More than 100 dogs and their pet parents attended to be a part of the celebrations. The purpose of the event was to honor dogs and celebrate their loyalty and devotion to mankind.

The event was based on Kukur Tihar, a festival indigenous to the area of Nepal and Darjeeling. The festival is a celebration on the 2nd day of Diwali, where all dogs are honored, recognized and worshipped for their loyalty and devotion to mankind. The day was dedicated to man’s best friends—dogs, who were worshipped, pampered, involved in various fun activities and treated with delicious food.

The dogs and their parents participated in various activities, including musical chairs, dancing with your dog, a red carpet walk and more. Dogsee Chew handed out their treat goodies as prizes for the games.

“More than anything else, I wanted the dogs and their parents to enjoy the day to their fullest and I am very happy that it has been accomplished,” said Dogsee Chew CEO Bhupendra Khanal in a press release. “We hope to keep this tradition alive and bring it back every year for dog lovers.”

More about Dogsee Chew

Dogsee Chew began in 2015  and has seen growth in a span of 18 months. The company was founded by pet food entrepreneur Bhupendra Khanal, who left his analytics company Simplify360 to start Dogsee Chew.

Having discovered churpi (an ancient Nepali human food made from yak milk) may be healthy for dogs while on a trek in Nepal, the pet food entrepreneur founded Dogsee Chew a couple of months later. Today, Dogsee manufacturers dog food products handcrafted in the Himalayas from pure Yak milk.

The company is also a sponsor for the Pet Fed 2017, which is scheduled to take place in December in Mumbai and Delhi.