High-protein pet food: popular ingredient has challenges

Pet foods and human foods alike increasingly incorporate trendy ingredients like honey, turmeric and coconut, but one category still stands above the rest. “The human protein trend continues to drive pet food,” said James Restivo, client director and pet lead for Nielsen, during Petfood Innovation Workshop 2018.

Thus, as…

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February 2021
In the February 2021 issue of Petfood Industry, learn about pet treat growth potential, business events of 2021 and the continuing rise of e-commerce.

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Feature

By Lindsay Beaton

Make it simple, make it complex: the pet food dichotomy

Pet owners want a lot from their pet food brands. They want primary proteins that suit what they believe is best for their animal. They want grains or they don't. They want something customized, but it has to be easy to understand.

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Feature

By Debbie Phillips-Donaldson

3 tips for sustainable pet food innovation

Constraints and crises, like those experienced in 2020, help drive innovation and sustainability offers context.

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High-protein pet food: popular ingredient has challenges

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High-protein pet food: popular ingredient has challenges

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