Pet Food News / Coronavirus and Pets / Natural / Organic Pet Food
on May 21, 2020

New pet food product launches down during 2020 pandemic

New product launches in 2019 were somewhat lower than past years, but were still more than three times higher than this year.

New pet food and treat launches in the first third of 2020 fell far behind previous years’ number of product introductions, according to pet food market analysts with Mintel in a report commissioned by Tree Top Ingredients. From January through April, 169 new pet foods and treats launched in…

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