Dogster ad sales up

Dogster, a networking site for all things dogs, is reporting a 20% increase in ad sales this year, according to reports.

Dogster , a networking site for all things dogs, is reporting a 20% increase in ad sales this year,  according to reports . The company credits this to its direct relationships with petfood, supply and other consumer brands.

Many of the ads are formatted as coupons and contests, including a recent coupon from Royal Canin Cat Food, resulting in 5,000 takers. Dogster and  Catster  charge US$10-US$12 CPMs for ads on the sites.

The site also is now sellings ads for the Cheezburger Network, including  IHasaHotdog  and  ICanHazCheezburger .

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