Pet Food News

siamese-cat-face

New pet food product briefs aid 5 differentiation tactics

Both start-ups and established pet food brands can use five strategies to differentiate their products from competitors.
Before beginning development of a pet food or treat, detailed planning may help a company streamline the process and increase the probability of a successful launch.
Read More
Money-Origami-Bulldog-Dog-business-market.jpg

UK dog, cat and other pet food companies’ revenues 2020

These UK-based dog, cat and other pet food companies’ 2020 revenues appear in Petfood Industry’s Top Companies Current Data.
Despite the ongoing pandemic, a mysterious cat disease and difficulties exporting pet foods to the European Union, pet food companies based in the United Kingdom carry on in 2021.
Read More
dog-woman-France-Europe-Eiffel-Paris.jpg

3 French pet food companies’ revenues in 2020

In 2020, these four companies headquartered in France provided food and treats for those pets. Three had 2020 revenue data available.
In 2020, these four companies headquartered in France provided food and treats for those pets. Three had 2020 revenue data available.
Read More
pug-computer.jpg

Gut health tops pet owner discussions on social media

Identifying related themes among pet owners’ attitudes and pet food brands’ products may help pet food marketers and formulators develop new products and promote the ones they have.
When pet owners talk about pet products on social media certain terms and themes emerge. Likewise, when pet food companies describe their products on e-commerce sites, marketers use specific terms and follow definable trends.
Read More
chihuahua-dog

Pet food inflation not soaring in Mexico in 2021

A national index shows low pet food inflation, but the index represents only about 60% of brands on the market.

According to the national pet food inflation index, price surges are relatively low, but the index represents only about 60% of the Mexican pet food market.


Read More

Popular Stories