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Pet Food Labeling
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Petfood vignettes, graphics and pictorial representations

Visual elements on petfood packaging is good marketing—but can also get unwary manufacturers into regulatory trouble.

December 9, 2014

Petfood packaging illustrations can be especially helpful in reaching those potential customers with language or reading issues. However, improper use of graphics, not just words, also can get a company in trouble with regulators.

Freeze-dried, refrigerated/frozen petfoods continue strong growth

Natural category accounts for 79% of all new items introduced in 2014, says GfK

November 18, 2014

The natural food category, which has been driving the petfood market for over 10 years, continues to spawn trends that rise and fall on much shorter timeframes—challenging manufacturers and retailers to keep pace while making a profit, according to GfK's latest data.

Merrick releases infographic on organic petfood

Topics include value and importance, misconceptions about USDA label

November 17, 2014

Merrick Pet Care has developed an infographic for its Castor & Pollux Organix brand highlighting organic food and how much it matters to pet parents.

What petfood can take from top 10 human food trends for 2015

November 12, 2014

Debbie Phillips-Donaldson

Several top tends in human foods are already appearing in petfood, too, driven by consumer interest and demand.

DNA testing raises ingredient declaration concerns

Petfood manufacturers must practice due diligence in product labeling

November 11, 2014

David A. Dzanis, DVM, PhD, DACVN

It behooves the petfood manufacturer to practice due diligence in ensuring that what is declared on the label is in the product, and what is not declared is not in the product.

Watching GMO ballot initiatives for potential impact on petfood labeling

October 30, 2014

Debbie Phillips-Donaldson

While the debate over GMOs and GMO labeling is fraught with emotion, petfood manufacturers can use science to communicate with pet owners.

Natural petfood products continue to offer opportunity for growth and innovation

October 22, 2014

Debbie Phillips-Donaldson

Consumer trends show increasing interest in natural petfoods and ingredients, and new product development opportunities.

Expert: To improve petfood sustainability, stop negative marketing about by-products

October 13, 2014

Debbie Phillips-Donaldson

Rendered petfood ingredients, often called by-products, are highly nutritious and palatable for pets and help the environment

Meat species study: Some petfoods may be mislabeled

Some petfoods contained meats not on label, says researchers

October 6, 2014

Researchers in Chapman University’s Food Science Program have published a study focused on commercial petfoods marketed for dogs and cats to identify meat species present as well as any instances of mislabeling.

Purina, Blue Buffalo continue arguments in false advertising case

Purina expands claim to include pet treats and cat litter, Blue Buffalo disputes science of product study conducted

September 22, 2014

Purina expands claim to include pet treats and cat litter, Blue Buffalo disputes science of product study conducted

Read the June issue of Petfood Industry!

June 2020

In the June 2020 issue of Petfood Industry, find out how pet food companies ranked in terms of annual revenues, how the pandemic may affect mergers and acquisitions, and more.

Pet Food Labeling
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Petfood vignettes, graphics and pictorial representations

Freeze-dried, refrigerated/frozen petfoods continue strong growth

Merrick releases infographic on organic petfood

What petfood can take from top 10 human food trends for 2015

DNA testing raises ingredient declaration concerns

Watching GMO ballot initiatives for potential impact on petfood labeling

Natural petfood products continue to offer opportunity for growth and innovation

Expert: To improve petfood sustainability, stop negative marketing about by-products

Meat species study: Some petfoods may be mislabeled

Purina, Blue Buffalo continue arguments in false advertising case

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Strategies for improving pet food quality, nutrition

Blue Buffalo new wet foods, treat ads planned for FY21

By 2024, e-commerce pet product sales may be top channel

Diet, genetics play roles in canine DCM; Mysteries remain

Partner in Pet Food acquiring Doggy pet food company

Read the June issue of Petfood Industry!

June 2020

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