Pet Food Labeling

Small pet food follows humanization, therapeutic trends

Small animal pet food trends included therapeutic or functional ingredients, superfoods, sustainability and documented sourcing of agricultural products.
Trends seen in the cat and dog food market also influence new products in the pet pig, bird, rabbit, hen, ferret and other small animal foods markets.
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5 ingredient trends for pet food’s next evolution

The trends started in the human food realm, but are migrating into what consumers demand in their pets’ food too.
Five keys to pet food’s next evolution appeared when Nielsen market researchers looked at both pet food packaging claims and the ingredients listed on the labels.
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