Pet Food Market Trends

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2 trends fuel pet food facility expansion in 2020

Despite the COVID-19 pandemic, pet food producers and ingredient suppliers expanded their operations in 2020 as the twin trends of premiumization and humanization drove demand.
In 2020, pet food industry construction continued to build capacity and create employment.
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Market Insights: Defining differences between online and in-store premium pet food purchasers

With the continuing shift to online purchasing behaviors within the premium pet food space, it becomes even more critical for manufacturers to understand the needs, preferences and behaviors influencing pet-related buying decisions.
With the continuing shift to online purchasing behaviors within the premium pet food space, it becomes even more critical for manufacturers to understand the needs, preferences and behaviors influencing pet-related buying decisions.
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Refrigerated wet pet food sales higher than pre-pandemic

As of August in mass market retailers, refrigerated pet food sales had dropped from their COVID stock up spike of 51.7% growth down to 13%, but it stayed positive and returned ahead of year over year growth rates that they saw previous to COVID, 44.1% compared to 32%.
As of the four weeks ending August 8, refrigerated wet food had reached a higher sales growth rate than before the pandemic in pet specialty retailer outlets and in food, drug and mass market channels.
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