Pet Food Packaging

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Clean labels provide transparency for pet owners

Help consumers understand what is in your products with the clearest communication possible
As consumers have made it clear that they trust what they understand and perceive to be fresh, "real" ingredients, and as they demand the right to know what is in the foods they eat, should it come as a surprise that those same consumers are now insisting on the same right for the foods they feed their pets? The focus on a clear brand message and using language consumers clearly understand is growing and not going away, according to Lynn Dornblaser of Mintel.  
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Bringing a new petfood concept to market

Innovative companies take an idea and add to it, managing the inevitable balancing act among competing interests, requirements and realities
Where do new product ideas come from in the petfood industry? Do they only come from marketing or sales? In my experience, some of the fastest growing new products or brands have come from single entrepreneurs as well as large multifunctional groups.
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Plastic packaging manufacturer relocates to larger Indiana,USA, facility

Fibertech moves from Huntington, Indiana, after 20 years at that location, to larger plant in Elberfeld, Indiana
Plastic petfood packaging company Fibertech Inc. announced it completed a move from Huntington, Indiana, USA, after 20 years at that location, to a larger facility in Elberfeld, Indiana, USA. The 95,000-square-foot facility sits on 15 acres located at 11744 Blue Bell Road.  
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Petfood packaging manufacturer invests in new extrusion plant in Germany

Nordenia invests in three-layer coextruding facility at Oserburken, Germany site
Petfood packaging manufacturer Nordenia International is investing nearly €3 million (US$4.35 million) to construct a new factory building for extrusion at its Osterburken, Germany, site. The building, expected to be completed in mid-July, will be the site of the company's new three-layer coextruding facility.  
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Sustainable petfood packaging: much more than a trend

If packaging waste really equates to profit waste, how are petfood manufacturers reducing, recycling and reusing for the benefit of the company and consumers alike?
By now, sustainablity should be somewhere near the top of your list of important priorities for your petfood brand. Not only do consumers look for "green" aspects of products on the shelf like ingreident sourcing, environmentally-friendly manufacturing processes and recycled packaging materials, but a ssutainable plan for your company means savings for you. Though some "greening" campaigns may be nothing more than a trend in an adapting market, sustainable packaging isn't going anywhere but everywhere, and fast.
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PMMI calls for nominations in Packaging Hall of Fame 2011

Annual honor recognizes packaging professionals for industry, education contributions
PMMI announced that nominations are open for the Packaging Hall of Fame Class of 2011, which recognizes packaging professionals for contributions to the industry and packaging education. The annual honor will be presented at a reception during Pack Expo on September 26, in Las Vegas, Nevada, USA.  
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DuPont survey reveals sustainability as greatest packaging challenge

Global survey finds companies look to improve sustainability with greater use of recycled material, weight reduction
DuPont recently conducted an online global survey of consumer packaged goods companies and packaging converters, which found that the desire for greater sustainability dominates the packaging industry. More than 500 packaging professionals were surveyed and over 40% cited sustainability as the toughest challenge, while 33% named cost as a major factor (see figure).
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Zoomark 2011 focuses on purchasing trends, new petfood products

Report released with start of show finds petfood, pet product market growth in Italy
Zoomark International 2011 will focus on purchasing trends and the latest innovations in petfood and pet care products from May 12-15 in Italy. Zoomark released a report in conjunction with the show's opening, which found that the Italian market for petfood grew by 2.2% in 2010, reaching 1.53 billion Euro (US$2.14 billion).
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Holistic petfood company uses colorful packaging for dog food line

Infinia's colorful petfood packaging reflects food quality, designer says
Holistic petfood maker Infinia recently introduced its Holistic Dog Food line, with colorful packaging to convey the food's quality to consumers, according to the packaging designer. The dog food line is available in recipes such as Turkey & Sweet Potato, Chicken & Brown Rice, and Bison & Potato. 
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