Pet food ingredient supplier BENEO surveyed 2,500 pet owners in Germany, the UK, the US, China and Brazil about their attitudes towards health and wellness trends in pet food and functional pet food ingredients.

From an opening keynote on hacking your pet food business to roundtables on sustainability, CBD and the microbiome, Petfood Forum 2020 addresses top issues.

The sooner a dog, cat or other pet food company contacts the Association of American Feed Control Officials (AAFCO), the sooner that brand can launch a new product using novel pet food ingredients.

Nearly everyone I’ve met while covering the business-to-business pet beat has owned a dog, cat or other pet, which means they might actually use hand-outs from booths.

Analytic tools give pet food digital marketers greater ability to measure the number of sales generated from visits to a website or promotional campaigns.

In the United States, cat ownership rates have trailed dogs, but in other countries, the opposite is true.

Interpreting animals’ mental states from their reactions to foods requires more than just assessing how much food was eaten and how quickly.

Starting with ingredients, then moving to dry kibble processing to packaging and stages in between, top industry experts will help you understand the key steps and functions of each stage of product development and production – plus the all-important aspects of quality, safety and testing.

Follow @PetfoodForum on Instagram for a visual and fun way to keep up to date with the premier event for the global pet food manufacturing and marketing industry

On March 25 in Bangkok, Petfood Forum Asia 2020 will bring new business strategies and insights to pet food producers in fast-growing markets.