Articles by John Wagner, Jr.

Petfood-distribution-how-to-1311PETlogistics

Logistics issues for petfood companies in growth mode

Companies emerging from startup stage, now in full growth mode, are most likely to need the logistical help to manage a current-day recall situation
Even recalls due to circumstances beyond a company’s control, or stemming from a problem initiated by a vendor, are unwelcome. A recall can damage valuable assets such as brand image and integrity, both of which are only earned after years of hard work, and of course the petfood industry is no stranger to recalls. Not only can brand image be damaged, the financial consequences can be devastating. Whether you transport the product back to your facility or have it destroyed, multiple complicated logistical elements need to fall in place.
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