Pet ownership trends: Rise in renting, multiple pets
Larger economic trends and altered perceptions of pets as companions are causing shifts in the demographics of pet ownership.
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Articles by David Sprinkle
Pet food market outlook for 2019
Slowing sales in the U.S. mean a closer look at additional channels for pet food revenue opportunities.
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Wet pet foods in the catbird seat
Wet pet foods are becoming increasingly popular options for pet owners leaning into premiumization and wellness trends.
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Beyond pet food humanization and premiumization
Two trends, now well-established, continue to control the direction of the pet food industry.
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New challenges for pet food sales growth
Channel migration and a stagnation of new pet ownership numbers are changing the landscape of pet food dollars.
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Mass merchandiser Walmart leads in pet product sales
Walmart’s dominance shows the draw of competitive pricing and availability to pet owners.
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Cats and dogs as supermarket pet food influencers
Supermarkets hold an interesting place among pet product purchasers, particularly cat owners.
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How shifting pet ownership economics impact pet food
While pet ownership is up across the board compared to a decade ago, wrinkles in the economic demographics of dog and cat ownership draw a more complex picture.
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Natural pet food claims continue to appeal to pet owners
As pet food needs become more diverse, the reasons behind pet owners' desire for "natural" pet foods continue to evolve.
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What do pet owners think of the pet food industry? (Part 3)
What do pet food consumers want?
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Read the February issue of Petfood Industry!
February 2019
The February 2019 issue of Petfood Industry explains how Austin, TX-based Grocery Pup offers sous vide-cooked recipes to add a new dimension to the fresh/frozen pet food market.