What do pet owners think of the pet food industry? (Part 2)
Consumer perceptions of scientific claims about pet food: Trust, skepticism and the role of vets
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Articles by David Sprinkle
What do pet owners think of the pet food industry? (Part 1)
Taking a look at the trust — or lack thereof — that pet owners have in pet food companies.
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What influences pet owner shopping channel choices?
The many shopping influencers on pet owners make pinning down their primary pet food channels a complex prospect.
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US pet food market to reach US$27 billion in 2018
With a stable economy and pet humanization a given, the pet food market should see solid growth in 2018.
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City pet owners influencing retail purchasing trends
While pet ownership rates have increased significantly outside of metropolitan areas, in absolute numbers those in metro areas continue to drive purchasing trends.
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Dog, cat supplements see moderate growth in 2017
Pet supplements are benefitting from pet parents who keep a close eye on their pets, but are finding challenges in the complexity of the functional pet food market.
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Pet treats sales growth outpacing mature market
Pet treats are becoming a go-to for customers looking to satisfy health and wellness concerns with their dogs and cats.
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How the internet is remixing pet food purchasing trends
Internet-based pet food ordering has restructured consumers’ purchasing options by adding the ability to purchase online but pick up at a physical store.
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Kibble vs. can: The complexity of pets’ food preferences (Part 2)
One of the primary ways to determine what foods pets truly enjoy comes through the bias of their owners, creating a complicated environment for pet preferences.
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Kibble vs. can: Why pet owners favor dry pet food (Part 1)
Pet food purchasers seem to have some definitive assumptions, as well as preferences, that may favor them towards dry pet food.
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Read the February issue of Petfood Industry!
February 2019
The February 2019 issue of Petfood Industry explains how Austin, TX-based Grocery Pup offers sous vide-cooked recipes to add a new dimension to the fresh/frozen pet food market.